No other form of housing is as popular, as abundant, and yet as controversial as the single-family home. Instrumentalized in the pursuit of conservative political goals under the Adenauer governments, the format became a central component of urban planning concepts, providing an increasingly technologized living space that encouraged stereotypical gender roles and patriarchal, heteronormative family ideals. At the same time, the single-family home was depicted as a perfect living space in the media. Drawing on the accessible and vivid \"Homestories\" featured in the Schöner Wohnen magazine, Das große Ziel: ein kleines Haus investigates the conditions behind the success of the single-family home and takes a critical look at its popularity during Germany\'s postwar economic recovery.
- Offers a critical analysis of the single-family home boom in West Germany during the 1960s and 70s
- Explores the media representation of single-family homes as the ideal living arrangement
- Includes background information on the popular home and lifestyle magazine Schöner Wohnen \n
- Verlag: Jovis
- Code:
- Erscheinungsjahr: 2025
- Sprache: Deutsch
- Einband: Brožovaná / brožovaná
- Seitenanzahl: 192
- Hersteller: Jovis, Lützowstraße 33, 10785 - DE, Berlin, jovis@jovis.de
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